BBB® x Zelle® Red Flags of Scams
I spearheaded the creation of four videos crafted for the BBB® and Zelle® partnership. The primary goal was to raise awareness and equip viewers with the knowledge to detect digital payment scams.
Throughout this project, I collaborated extensively with Zelle®’s dynamic marketing team and partnered closely with the BBB® Institute for Marketplace Trust. My responsibilities encompassed conceptualizing the videos, scripting, curating stock footage, selecting music, and procuring voice-over talent. The culmination of these efforts yielded four succinct, impactful 30-second spots, each aimed at empowering audiences to recognize potential red flags in digital transactions.
Services: Creative Development, Script writing, Sourcing Footage, Editing, Motion Graphics, Audio Mixing