BBB^® Scam Study PSAs

These videos were produced for the Better Business Bureau® International Investigations Initiative quarterly scam studies. These videos are part of the marketing toolkit for each scam study and are made available to BBBs across North America to use on TV, social media, or radio. The goal of these videos is to raise awareness and drive viewers to the website to learn more about the scam.

Starting with a summary of the study, I created a concept, wrote a script, sourced stock footage, music, and other media, and hired voice over talent. The result is a :30 second spot.

For each PSA produced, there is a US version, a Canadian version, and a Spanish language version.

Services: Creative Development, Script writing, Sourcing Footage, Editing, Motion Graphics, Audio Mixing